Esthetician Brand Photography Inspo
How to Elevate Your Beauty Business
So, you’re an esthetician, and you’re ready to take your brand visuals to the next level? Let’s talk about how professional brand photography can elevate your business and attract dream clients. Because let’s be real—your work is all about beauty, precision, and trust. Your brand photos should reflect that!
THE VIBE
Think clean, sophisticated, and high-end. Your brand photos should feel modern and polished, showcasing your expertise in a way that instantly builds credibility. Soft lighting, neutral tones, and close-up shots of glowing skin, perfectly groomed brows, or delicate lash extensions work wonders.
What to Include in Your Brand Shoot
1. YOU! (Yes, really.) Clients want to see the face behind the brand. A few polished headshots in your workspace or studio chair create instant trust and make your business feel more personal.
2. Your Process Capture those up-close, detail-oriented moments—applying lashes, sculpting brows, or prepping a client’s skin. These shots showcase your technique and professionalism.
3. Your Tools & Products Aesthetic flat lays of your go-to beauty tools, lash trays, skincare products, or even a chic workspace setup can add a polished touch to your brand.
4. Before & Afters Potential clients LOVE a transformation. Showcase your best before-and-after shots with good lighting and a clean background.
5. Lifestyle & Brand Personality Let your personality shine through! Whether it’s a shot of you sipping coffee before appointments or behind-the-scenes moments of you setting up, these images add warmth and authenticity to your brand.
Disclaimer: The images in this mood board are for inspiration and are sourced from Pinterest and other online platforms. They are not my own work.
Pro Tips
FOR YOUR ESTHETICIAN BRAND SHOOT
Stick to a cohesive color palette that matches your brand aesthetic.
Opt for soft, natural lighting to enhance skin tones and details.
Wear neutral, polished outfits that complement your brand’s vibe.
Keep your workspace tidy and minimal—clutter-free backgrounds make your work pop!
Our Process
Effortless, Professional & Seamless
01. Book Your Session
Booking your branding session is easy and completely online! Simply choose your date, pay your deposit, and select any add-ons.
02. Finalize Details
Once your contract is signed and scheduling is complete, we’ll hop on a consultation call to go over your vision.
03. Plan Your Session
You’ll receive a personalized shot list, mood board, and a full session guide packed with my years of experience, tips, and everything you need to bring.
04. Stay on Track
I want to make sure you never miss a beat! That’s why you’ll receive automated reminder emails leading up to your session, keeping you informed and prepared.
05. Shoot Day!
On the big day, I’ve got you covered—from posing to lighting, I’ll make sure everything looks perfect.
06. GALLERY Delivery
Post-production takes about two weeks, and then your full online gallery will be delivered, ready to elevate your brand!
SHALL WE BEGIN?
Ready to book a branding session and get stunning photos that reflect your expertise? Click the button below to schedule your shoot!
